The University of Central Florida
Matti DiFebo spent over 4 years with the UCF Athletic Association
where he pioneered and developed the "best practices" ticket
sales model for collegiate athletics. After founding the DiFebo Company
LLC, UCF retained DiFebo's services as a consultant.
In the first full year of operation, the UCF athletics newly implemented
sales program generated over $2.3 million dollars more than the
previous season.
Matt DiFebo led
his sales team by focusing on:
• Creating a “Sales Culture” in a collegiate
athletic department
• Concentrating on areas (revenue sports) with greatest Return
on Investment (ROI)
• Training focused on sales technique, proactive selling,
and customer service
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